with digital integrated marketing as the core, we advocate the reinvention of customer value, and meanwhile use information and data analysis to help enterprises enhance, expand and redefine the whole value chain of customers. by remodeling the value chain, we can not only bring comprehensive innovation of e-business models to enterprises, but also help them realize the innovation and development of network integrated marketing successfully.
digital marketing business
beginning
data source
>
strategy to big data extraction
>
user behavior analysis similar products extraction
>
user portrait modeling
>
users, products precise channel sales
>
ending
business feature
integration
the close integration of foreground and background is realized, which is the basis of quick response to customer's personalized demand.
personalized service
digital marketing provide personalized products according to customers' needs, and it can also track each customer's sales habits and hobbies and recommend related products.
greater choice space
digital marketing will not be limited by shelves and inventory, providing a huge ballroom for product displays and sales, and almost unlimited choice space for customers.
richer product information
digital marketing can provide detailed specifications, technical indicators, protection information, use methods, etc., and even provide solutions to common problems.
lower cost advantage
digital marketing can shorten distribution links, widen the scope of sales, and target the audience accurately.
more flexible market
the type, price and marketing tools of digital marketing products can be adjusted in time according to customers' demand, competitive environment or inventory situation.